VN
Consultative Workshop on a Strategic Marketing Framework
Lead author of Vietnam’s Tourism Marketing Strategy Framework, Jens Thraenhart (Dir. Mekong Tourism Coordination Office) discussing his work with workshop participants, October 29, 2019
As a follow up on the VNAT presentation of a Tourism Marketing Strategy in July, a
Consultative Workshop on a Strategic Marketing Framework
was organized in October
Various participants, a/o from, Vietnam Airlines, TAB, RTC, Hanoi DCST, SSTP SMEs and VNAT took part, providing valuable input and feedback for the next version of the Strategy
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